1, company vision
Become an influential international brand and creativity, do one hundred enterprises, the circle of life.
2, the company's core values - an unyielding, hold world with virtue, stop yu zhishan, good at keep a "good" means a perfect state and state, "compensated" is fundamental principle working life.
We live for a great goal, it is an ideal state of perfection, though there is no perfect world, but our happiness comes from the infinite close to perfection, is the pursuit to the life in the process of experience. Of course, this kind of pursuit of also contains of individual moral character and perfecting, respect for people and the realization of personal value. We should despise opportunistic, slick so-called smart, we need to uphold the "clumsy" of the spirit of down-to-earth, diligent hard work, it is important to every moment we all know their goals, and always in hard work.
3, the basic management idea
Integrity: to customers, employees, shareholders and society must abide by the basic principles.
System first: we don't need to "superman" and "genius", we believe that "let a good man better and ill man not bad" the specification of the system is most important.
Social principle: not the family business, but has the social responsibility of the public company.
People-oriented, respect individual, excavate potential employees; "Staff is a partner, is the boss"; We always follow the "customer is not god, it is partnership" idea of cooperation, to provide customers with more than its intended service, to balance the interests of customers, shareholders, employees.
Management 16-character guideline: "effective controls, fully empowered, benefit-sharing, risk-sharing."
4, company development philosophy
O way, cultivate one's morality, hong qi, with the world.
Vital qi, fixed body, standing, win harmony, a total of development.